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<rss xmlns:ps="http://trailfire.com" version="2.0"><channel><title>"MIVA" by jdauenhauer</title><link>http://trailfire.com/jdauenhauer/trails/23146</link><category>jdauenhauer/trails</category><ttl>60</ttl><item><title>MIVA Matters [Fool.com] January 18, 2007</title><link>http://trailfire.com/jdauenhauer/marks/44508</link><description><![CDATA[MIVA Matters By Rick Aristotle Munarriz January 18, 2007 Taking a page out of the Google (Nasdaq: GOOG) playbook, MIVA (Nasdaq: MIVA) is trying its hand at giving small website publishers a shot at sharing some of its ad network revenue. Launching the MIVA Monetization Center is a good idea on the surface. Having a network of third-party sites serving up your pay-per-click contextual ads is a great way to grow your reach and win over new sponsors. MIVA is no stranger to the winning ways of Google. Earlier this month, the company agreed to serve up Google ads on some of its content pages. However, the monetization center may not be a winner for the same reason that MIVA has turned to both Yahoo! (Nasdaq: YHOO) and now Google to fill its billable ad space.]]></description><category>MIVA</category><author>jdauenhauer</author><pubDate>Thu, 18 Jan 2007 23:48:43 -0800</pubDate><guid isPermalink="false">trailfire:markId:44508</guid></item></channel></rss>
